Every Whatsapp, Whatsapp Business, and Whatsapp Business API, we will differentiate between many factors covered in this video. Based on which we will define what the difference is in all three. But why am I teaching you Whatsapp? Because, look, when you see a client in the marketing field, you can use social media, YouTube, Instagram, LinkedIn, you can use any social media platform, your website can be used, when a client comes to you once, the best communication among them is for communication. Communication apps are now the social media apps. In 2017, there is a heavy spot company, this is a CRM software company. They did a survey where content was sent by mail and then things were shared through messaging apps. Now the company has also started from taxes, from messaging from multimedia, and by knowing the results you will be surprised. The opening rate of Gmail was 33%, while the opening rate through messaging apps had reached up to 80%. This is why I am covering Whatsapp because the commonly used messaging app is somewhere on Whatsapp. I don’t need to confirm this; I am sure you also use Whatsapp. I am 100% sure, My name is Rajkumar, I am your host for this vlog today. Let’s start the video. [music] I have already covered many factors, so let’s start. The first factor is the target customer. Now these are three types of customers who are they? Simple Whatsapp where one can chat personally with family, friends, and relatives. But now with Whatsapp Business, if someone is in sales, is a consultant, or has a small local business, Whatsapp Business can help in running the business smoothly. Some automation features are also available, then when Whatsapp talks about this, once the communication is done, it’s the company that has running call centers, everything is on Whatsapp now, so Whatsapp Business cannot be ignored. I hope you have understood the target customer now. For simple communication, Whatsapp is the right choice. If you have started a business, you can use Whatsapp Business initially, then as you grow on a larger scale, you can opt for Whatsapp API. Let’s move on to the next topic. Available on both Google Play Store and Apple’s App Store, Whatsapp Business can also be downloaded from both platforms and can be used, and their web versions are also available. And then you will see that the desktop version of Whatsapp Business is also available. There is also a desktop version of Whatsapp, which is available. You can use all these versions on your mobile, laptop, and PC. But when it comes to Whatsapp Business Apps, there is no mobile app interface, there is no mobile app, it is integrated through third-party apps. This can only be viewed on the desktop, whether you have a Mac operating system or a Windows system, it doesn’t make a difference, but if it’s not available on mobile, it’s a significant disadvantage. The unique feature of Whatsapp is, in Whatsapp and Whatsapp Business, you can now understand the main difference, now let’s move forward about Account opening, so account opening is easy in both Whatsapp and Whatsapp Business, you just need to download, and you need one number immediately to start, no hassle, but when it comes to Whatsapp Business, you need to take approval before starting, there is a bit of a lengthy process, so you may have to wait, not everyone gets approval immediately. Also when it comes to free features, Whatsapp and Whatsapp Business are mainly free, there are no charges on regular usage, but when it comes to Whatsapp Business Apps, it starts as free but then becomes chargeable as it integrates through third-party apps. Many people can integrate and use it, so let’s talk about the limitations, Whatsapp can forward messages to a maximum of five people, automation is not available here, and the user is limited here, so you definitely cannot use it for business purposes. The user created with a single number will have a semicolon, but this changes completely in Whatsapp Business, where you can have multiple users across multiple devices using it, so it completely changes the game. This can be an advantage for established businesses running call centers, so definitely Whatsapp Business Apps are the right choice for them. So I hope you have understood what is right for you, if you are running a small business, and then I will tell you about the levels in this course, I will speak about profile creation next, Let’s discuss limitations, how-many users Lets talk about Broadcasts, Whats App Broadcasting has limitations, if you want to know more details, make a free account with us and we will have a good discussion about that. MainWindow Communication is limited to a maximum of 256 people being able to send to you are free to send unlimited users on Whatsapp Business Apps, you can also download many broadcasts and other integrations on both mobile and web versions, but only one user can create, and then Whatsapp Business, let’s talk about Whatsapp Business. What is WhatsApp Business? The first Pro is that there are no limitations, you can use it across unlimited users on unlimited devices, so this is a huge advantage, but what’s the catch? The cost is a bit of a consideration. When it comes to Integrations, all the works are unlimited, unlimited automation, the integration features a user’s capabilities and features that can be communicated. In the end, the limitations are similar, the message is also limited. When it comes to automation, Whatsapp does not have automation features, and you can automate to some extent in Whatsapp Business such as setting a welcome message, letting the person know you will contact them later, and you can communicate in between that time, you can also set shortcuts, if a customer asks about pricing, you can search for ABC price. This is a bit of Automation offered by Whatsapp Business, when it comes to Integrations, you can integrate a chatbot, various integrations, API pricing, you can use these GIFs and more. Whatsapp Business is a different thing, where you can use a lot more features. Now you should consider that it is charging you, so this is a big point you need to be aware of. I have already covered many factors, so let’s start. A video can be displayed here with the caption ‘CLICK HERE TO LEARN MORE’ or a similar call to action. continue being updated.
WhatsApp vs. WhatsApp Business vs. WhatsApp APIs | Pros and Cons
Introduction
With the increasing reliance on digital communication, messaging platforms have become an essential tool for businesses to connect with their customers. WhatsApp, a popular messaging app, offers several options for businesses to communicate effectively. In this article, we will discuss the differences between WhatsApp, WhatsApp Business, and WhatsApp APIs, along with their pros and cons.
WhatsApp is a widely used messaging app that allows users to send text messages, make voice and video calls, and share multimedia content. While the platform was initially designed for personal use, many businesses have started using it to communicate with their customers. WhatsApp offers end-to-end encryption for privacy and security, making it a trusted platform for businesses to engage with their audience.
Pros of WhatsApp
- Easy to use interface
- End-to-end encryption for secure communication
- Allows businesses to reach a wide audience
- Supports multimedia content sharing
Cons of WhatsApp
- Limited features for business communication
- Lack of analytical tools for tracking performance
- Difficult to manage large volumes of customer queries
WhatsApp Business
WhatsApp Business is a separate app designed specifically for businesses to interact with their customers. The platform offers several features that are tailored to meet the needs of businesses, such as automated responses, label management, and statistics tracking. WhatsApp Business also allows businesses to create a business profile with essential information such as address, business hours, and services offered.
Pros of WhatsApp Business
- Dedicated platform for business communication
- Automated responses for quick customer service
- Business profile for branding and information display
- Statistics tracking for performance evaluation
Cons of WhatsApp Business
- Limited reach compared to the standard WhatsApp app
- Requires a separate app download for customers to interact with businesses
- Lack of advanced features for large businesses
WhatsApp APIs
WhatsApp APIs (Application Programming Interfaces) are tools that enable businesses to integrate WhatsApp into their existing systems. With WhatsApp APIs, businesses can automate customer communication, send alerts and updates, and create chatbots for interactive customer service. WhatsApp APIs provide businesses with the flexibility to customize their communication strategies according to their needs.
Pros of WhatsApp APIs
- Automates customer communication for efficiency
- Enables personalized interactions through chatbots
- Integrates with existing systems for seamless communication
- Allows businesses to scale their communication efforts
Cons of WhatsApp APIs
- Requires technical expertise to implement and manage
- Costs associated with API integration and maintenance
- Limited access to certain features based on the API package
Conclusion
Overall, WhatsApp, WhatsApp Business, and WhatsApp APIs offer unique features and functionalities for businesses to communicate with their customers effectively. Depending on the size and requirements of your business, each platform has its advantages and disadvantages. By understanding the pros and cons of each platform, businesses can leverage the power of messaging apps to enhance their customer experience and drive growth.
WhatsApp vs WhatsApp Business vs WhatsApp APIs
WhatsApp is a popular messaging app used by billions of people globally. It allows users to send messages, make voice and video calls, share media, and more. WhatsApp Business, on the other hand, is a version of the app designed specifically for businesses. It provides features like business profiles, automated messages, and metrics to track performance. WhatsApp APIs, on the other hand, allow businesses to integrate WhatsApp into their systems and automate communication with customers.
Pros and Cons
WhatsApp is a convenient and user-friendly app that allows for easy communication with friends and family. However, it may not provide all the features businesses need to effectively communicate with customers. WhatsApp Business addresses this issue by offering tools specifically designed for businesses, but some features may require a paid subscription. WhatsApp APIs offer the most flexibility for businesses looking to integrate WhatsApp into their systems, but they may require technical expertise to set up and maintain.
Conclusion
In conclusion, WhatsApp, WhatsApp Business, and WhatsApp APIs each offer unique advantages and disadvantages for users and businesses. Understanding the differences between them can help businesses choose the right solution for their communication needs.
Source: Youtube Video https://www.youtube.com/watch?v=SXxMW87WSm8 of Channel Raj Kamal.
